1. Help Center
  2. Managing Your Audience

Importing an audience to your HQ series

You can add your audience individually or import via CSV.

Navigate to your Audience page. In the upper right corner, you’ll see options to “Add individuals” and “Manage recipients.”

Adding audience members individually

How it works: 

  • Navigate to your Series, and then select the “Audience” tab
  • Select “Add people manually” if you do not have an existing audience, or select “Add individuals” if you have an existing audience present. 
  • Type in the recipients name and email address
  • Then select “Update audience” ✅


Adding audience members via CSV upload

How it works: 

Create your CSV. Please ensure your CSV file contains two columns titled Name and Email and that it is saved in UTF-8 format. 

  • Optional: you can create and upload Segments via CSV with a third column titled “Segments.” 
  • Example: 

Pro-tip: You can download our CSV template from the CSV Upload pop-up. 

Once your CSV is complete, go to your “Audience” tab. Select “Upload CSV” if you do not have an existing audience, or select “Manage recipients” in the top right then “Import CSV” if you have an existing audience present. 

  • Drag or upload your file in the pop up
  • If you would like to clear the current audience before uploading the new CSV you can mark off the box in the pop up. 

  • Hit “Update audience” and your contacts will be imported into the system. ✅

Other ways to add audience members

To set up these integrations, contact your Account Manager or email help@axioshq.com


Can I upload a CSV with just emails, not including recipients’ names?

Yes. You still need to include the “Full Name” header in your CSV, but you can leave the column blank if you do not want to save names for your audience.

Why won’t my CSV upload?

If your CSV fails to upload, please double check your column format. The first column should have a “Name” header, the second column an “Email” header, and optionally, a third column with a “Segments” header.

Your CSV may also fail to upload if it’s larger than 10 MB. If you are not using segments and your CSV contains only name and email data, you will likely be able to upload upwards of 100k recipients.

  • If you are using segments, or have an even larger audience, you can split your CSV into multiple files and upload incrementally. Just make sure that you haven’t checked the box to overwrite your existing audience!

My CSV upload is showing errors for emails that I know are fine. Why can’t I upload these emails to my audience?

First and foremost, double check the spelling and format. Axios HQ flags emails that are invalid.

If the emails are truly correct but still erroring, make sure that the file has been saved with “UTF-8 encoding.” This is usually standard, but sometimes files can be saved differently, depending on where they’re exported from. You can find instructions on how to save a CSV file in UTF-8 encoding here.

Can I upload a CSV for a one-off?

Yes! You can upload a CSV file for one-offs. When you hit send, select “Manual add” then “Upload a CSV”. 

Why is my CSV taking so long to upload?

Your CSV may have an error or be in the wrong format. Try a hard refresh of your browser [CMD + Shift + R (on Mac) or CTRL + Shift + R (on PC)] to refresh the page. Then confirm that your CSV is correct and in UTF-8 format and upload again. If you are still running into problems, reach out to help@axioshq.com


Have any questions or feedback? 

Feel free to reach out to your Account Manager or help@axioshq.com with any questions. You can also submit feedback directly to our Product team here