About Axios HQ

Your headquarters for vital company news

Write clear, consistent updates

Axios HQ teaches our smartbrief format. Our templates suggest effective update structures, and dynamic tooltips offer advice for more engaging headlines, hierarchy, styling — you name it.

Eliminate distractions

Your teams should only see information truly worth their time — so there's no limit on the number of Axios HQ emails and audiences you can create. Split them up however you need so busy folks stay focused.

Directory sync helps keep all your send lists current.

Streamline your workflow

Teammates can join Axios HQ anytime to speed up the writing, sign-off and send process — you have unlimited invites. 

  • Imagine writing a staff update while someone tweaks the subject line and another copy edits.

Axios HQ tracks it all to show each of you, in real time, the others' contributions. 

 

Add striking visuals 

Images have a huge impact on how engaging and scannable your updates are. In Axios HQ, you get access to millions:

  • 4,000 Axios illustrations 
  • 2 million high-quality stock photos
  • 1 library for your own, internal uploads

😎 And if you'd like, try our emoji keyboard for a little flair. 

Optimize engagement

Axios HQ tracks data on two levels: edition-wide analytics and reader-by-reader engagement. 

Top-line open and click rates show readership over time, but individual metrics help you connect with readers in a deeper way — understanding who is highly engaged and who could use a check-in.

Scale Axios HQ across your company

Executive briefings, department updates and project-level news all have a place in Axios HQ. 

  • As colleagues launch their own updates, Axios HQ's "Organization" view will help you manage who can access each.

Company-wide, you'll start to see more consistent communications in a clean, digestible format.